Brentwood’s principals have extensive Sales and Marketing experience in a wide array of industries and channels, delivering top line growth while improving bottom line results.
Strategy
- Development and Execution of Business Strategy
- Refinement of Sales and Marketing Plans
- Market Analysis
- Organizational Restructuring
- Acquisition Targeting and Sales & Marketing Due Diligence
- Incentive Plans
Sales
- Channel Management and targeted sales strategy
- Channel Conflict Resolution
- Development of High Performance and new Business Development Sales Teams
- Sales Force Effectiveness and Accountability training
- Consultative sales culture development to drive revenue and profits
- Business Analysis and Sales Budgeting Process improvements
- Distribution expansion into new channels
Marketing
- Omni-Channel Marketing strategy
- Brand Development and Management
- New Product Development Process
- Product Based Marketing Plans
- Operational Excellence in Product Line Management including SKU Rationalization
- Pricing Programs
- Promotional Programs
- Merchandising and Packaging